Virtual Inventory Products™ (VIPs)

VIPs are the new way to offer passengers a much wider selection of products. They go way beyond the old concepts of Duty Free and Food & Beverage sales to offer a new, innovative shopping experience.

Where opertional limits of weight and space are applied, and in a marketplace where historically valuable lines such as Duty Free and tobacco are subjected to broader restrictions, a range of exciting products that are zero-weight, zero-stock and zero-logistics presents a hugely attractive prospect.

Using our technology, airline, rail and ferry companies can offer their customers a range of products never before available in the onboard retail environment. From transportation tickets and mobile phone top-ups through to destination attraction tickets and hotel rooms, and on to all manner of onboard-purchased but home-delivered products - from flowers to bicyles!

VIP's represent the cutting edge of a new generation in ancillary revenue technology and place Onboard Retail Solutions® firmly at the forefront of today's onboard retailing industry.

These VIPs can be divided into "Onboard" for VIPs delivered onboard and "Offboard" for VIPs delivered to the home, office or any location.